Woods_ Copenhagen
Web development
Client: woods_ copenhagen is a Danish skincare brand rooted in Scandinavian values and a commitment to clean, high-performing formulations. Their products are crafted using natural and organic ingredients, with a strong focus on transparency, sustainability, and overall skin health. The brand embodies a minimal yet effective approach to skincare, inspired by nature and driven by science.
Location: Aarhus, now
Task: Hood Agency has been responsible for the design, development, and execution of woods_ copenhagen’s website – a platform that mirrors the brand’s clean and conscious identity. In addition to maintaining and optimizing the site, we manage the brand’s full digital presence, including paid advertising on Meta and Google, as well as email marketing. Our ongoing collaboration includes performance tracking and analytics reporting to ensure strategic growth and continuous improvement across all digital touchpoints.
Woods_ Copenhagen
PR & Communication
Client: Woods_ Copenhagen launched in 2021 and is an uncompromising Danish skincare brand built on a vision to combine naturalness, ecology, and efficiency to create clean, high-performance products – safe for our bodies and safe for our planet.
Location: Copenhagen, 2021 – 2025
Task: We began collaborating with Woods_ Copenhagen in 2021 when the brand launched, assisting in building local and global brand awareness. We developed and executed an international PR and communication strategy, including press outreach, influencer community curation, product seeding, and events.
Brand strategy, PR & communication
Woods_ Copenhagen
Lookbook & campaign production
Client: Woods_ Copenhagen, launched in 2021, is a Danish skincare brand committed to uncompromising quality. Built on a vision of combining natural ingredients, sustainability, and high performance, the brand creates clean and effective products that are both safe for the body and the planet.
Location: Copenhagen, Stills 2025
Task: Our collaboration with Woods_ Copenhagen began in 2020, prior to the brand’s official launch. We played a key role in bringing its vision to life, helping to create engaging content that resonates with its audience. Since then, Hood Agency has provided creative consultancy and produced a wide range of visual assets, including campaigns, social media content, product packshots, creative stills, and film.
Creative development, production & post-production
Woods_ Copenhagen
Lookbook & campaign production
Client: Woods_ Copenhagen, launched in 2021, is a Danish skincare brand committed to uncompromising quality. Built on a vision of combining natural ingredients, sustainability, and high performance, the brand creates clean and effective products that are both safe for the body and the planet.
Location: Copenhagen, Stills 2024
Task: Our collaboration with Woods_ Copenhagen began in 2020, prior to the brand’s official launch. We played a key role in bringing its vision to life, helping to create engaging content that resonates with its audience. Since then, Hood Agency has provided creative consultancy and produced a wide range of visual assets, including campaigns, social media content, product packshots, creative stills, and film.
Creative development, production & post-production
Woods_ Copenhagen
Lookbook & campaign production
Client: Woods_ Copenhagen, launched in 2021, is a Danish skincare brand committed to uncompromising quality. Built on a vision of combining natural ingredients, sustainability, and high performance, the brand creates clean and effective products that are both safe for the body and the planet.
Location: Copenhagen, 2022
Task: Our collaboration with Woods_ Copenhagen began in 2020, prior to the brand’s official launch. We played a key role in bringing its vision to life, helping to create engaging content that resonates with its audience. Since then, Hood Agency has provided creative consultancy and produced a wide range of visual assets, including campaigns, social media content, product packshots, creative stills, and film.
Creative development, production & post-production
Woods_ Copenhagen
Visual identity
Client: Woods_ Copenhagen launched in 2021 and is an uncompromising Danish skincare brand built on a vision to combine naturalness, ecology, and efficiency to create clean high-performance products – safe for our bodies and safe for our planet.
Location: Copenhagen, 2020
Task: We began collaborating with Woods_ Copenhagen in 2020, before the brand’s launch, assisting in shaping its visual identity. This included designing the logo, selecting typography, defining the color palette, and creating graphic guidelines.
Graphic design & art direction