Upper Hights

Design collaboration

Client: Founded in Tokyo in 2014, Upper Hights creates timeless pieces through premium quality, conscious production, and clean design. Their collections emphasize versatility and fits for all body types. The brand champions responsible production, collaborating with skilled artisans and factories like Kaihara Denim to ensure quality, minimize waste, and respect traditional craftsmanship while promoting the “buy less, buy better” philosophy. 

Location: Copenhagen, 2025 

Task: Upper Hights wished to expand into Europe, starting with Copenhagen and Scandinavia. 

During Copenhagen Fashion Week in February 2025, Upper Hights revealed its Fall/Winter 2025 collection and signature pieces that highlight its commitment to quality and denim tradition. 

In this venture, the brand has partnered with Danish style icons Amalie and Cecilie Moosgaard, whose minimalist aesthetic aligns with Upper Hights’ ethos. Amalie and Cecilie have designed two new signature styles in two different colorways. 

Hood Agency handled Amalie’s and Cecilie’s representation with Upper Hights. 

Talent representation, design collaboration, campaign mangement & monitoring