Ragbag
Web development
CLIENT: Founded in Copenhagen in 2020, RAGBAG is a jewelry brand born from a passion for artisanship and creativity and a desire to bring modernity and creative expression to the jewelry landscape. Inspired by a love for art, architecture and nature, the brand offers unique pieces that blend traditional craftsmanship with contemporary design. RAGBAG introduces four collections a year.
LOCATION: Copenhagen, 2020 – now
Task: Hood Agency began working with RAGBAG ahead of their launch, where we developed the brand’s visual identity and designed, developed, and implemented their website. The goal was to create a digital universe that reflected RAGBAG’s artistic DNA while ensuring a smooth and intuitive user experience. Today, we manage and maintain the website with a focus on UX optimization, mobile responsiveness, and visual storytelling. Our collaboration also includes digital marketing across Meta and Google, strategic email flows, and ongoing performance reporting to support growth.
Ragbag
PR & Communication
Client: Founded in Copenhagen in 2020, Ragbag is a jewelry brand born from a passion for craftsmanship and creativity, with a desire to bring modernity and creative expression to the jewelry landscape.
Inspired by a love for art, architecture, and nature, the brand offers unique pieces that blend traditional craftsmanship with contemporary design. Ragbag introduces four collections a year.
Location: Copenhagen, 2020–2025
Task: We first started working with Ragbag in 2020 when the brand launched, helping establish global brand awareness. We outlined and executed a global PR and communication strategy, including press outreach, influencer community curation, seeding, and events.
Brand strategy, PR & communication
Ragbag
Lookbook & campaign production
Client: Founded in Copenhagen in 2020, Ragbag is a jewelry brand born from a passion for craftsmanship and creativity, with a desire to bring modernity and creative expression to the jewelry landscape.
Inspired by a love for art, architecture, and nature, the brand offers unique pieces that blend traditional craftsmanship with contemporary design. Ragbag introduces four collections a year.
Location: Copenhagen, Affinity Valentine 2024
Task: We first started working with Ragbag in 2020 when the brand launched, helping bring its vision to life through captivating content. Hood Agency has since 2020 provided creative consultancy and produced visual material each season, including lookbooks, packshots, creative packshots, and film.
Creative development, production, post-production & graphic layout
Ragbag
Lookbook & campaign production
Client: Founded in Copenhagen in 2020, Ragbag is a jewelry brand born from a passion for craftsmanship and creativity, with a desire to bring modernity and creative expression to the jewelry landscape.
Inspired by a love for art, architecture, and nature, the brand offers unique pieces that blend traditional craftsmanship with contemporary design. Ragbag introduces four collections a year.
Location: Copenhagen, Christmas 2024
Task: We first started working with Ragbag in 2020 when the brand launched, helping bring its vision to life through captivating content. Hood Agency has since 2020 provided creative consultancy and produced visual material each season, including lookbooks, packshots, creative packshots, and film.
Creative development, production, post-production & graphic layout
Ragbag
Lookbook & campaign production
Client: Founded in Copenhagen in 2020, Ragbag is a jewelry brand born from a passion for craftsmanship and creativity, with a desire to bring modernity and creative expression to the jewelry landscape.
Inspired by a love for art, architecture, and nature, the brand offers unique pieces that blend traditional craftsmanship with contemporary design. Ragbag introduces four collections a year.
Location: Copenhagen, Odile Holiday 2024
Task: We first started working with Ragbag in 2020 when the brand launched, helping bring its vision to life through captivating content. Hood Agency has since 2020 provided creative consultancy and produced visual material each season, including lookbooks, packshots, creative packshots, and film.
Creative development, production, post-production & graphic layout
Ragbag
Lookbook & campaign production
Client: Founded in Copenhagen in 2020, Ragbag is a jewelry brand born from a passion for craftsmanship and creativity, with a desire to bring modernity and creative expression to the jewelry landscape.
Inspired by a love for art, architecture, and nature, the brand offers unique pieces that blend traditional craftsmanship with contemporary design. Ragbag introduces four collections a year.
Location: Copenhagen, Easter 2024
Task: We first started working with Ragbag in 2020 when the brand launched, helping bring its vision to life through captivating content. Hood Agency has since 2020 provided creative consultancy and produced visual material each season, including lookbooks, packshots, creative packshots, and film.
Creative development, production, post-production & graphic layout