Christopher Esber
PR & Communication
Client: Christopher Esber is an Australian-based high-end women’s fashion brand. Since founding his label in Sydney, Christopher Esber has built a global reputation for contemporary tailoring with a sophisticated approach, mixing traditional techniques and mastering a restrained method for cut-out-clad silhouettes.
Location: Copenhagen, 2022–2023
Task: We first started working with Christopher Esber in 2022 with the goal of establishing local awareness in Scandinavia. We helped Christopher Esber outline and execute a brand strategy in Scandinavia, including press outreach, influencer community curation, and talent campaigns. Our collaboration evolved, and we were further assigned to support the global team on influencer collaborations and community curation.
Brand strategy, PR & communication
Christopher Esber
SS23 Swimwear – talent campaign
Client: Christopher Esber is an Australian based high end women’s wear fashion brand. Since founding his label in Sydney, Christopher Esber has built a global reputation for contemporary tailoring with a sophisticated approach, in the mixing of traditional techniques and mastering a restrained method for cut-out-clad silhouettes.
Location: Copenhagen, 2023
Task: For the launch of the SS23 swimwear collection, Hood Agency initiated an influencer campaign featuring five talents, each photographed at their favorite summer destination to capture an authentic and personal connection to the collection.
Creative development & production
Christopher Esber
SS24 runway show
Client: Christopher Esber is an Australian based high end women’s wear fashion brand. Since founding his label in Sydney, Christopher Esber has built a global reputation for contemporary tailoring with a sophisticated approach, in the mixing of traditional techniques and mastering a restrained method for cut-out-clad silhouettes.
Location: Paris, 2023
Task: During Paris Fashion Week Spring 2024, Christopher Esber hosted the brand’s first runway show in Paris. Hood Agency managed the Scandinavian guest list, influencer dressing, and press coverage. Furthermore, we supported the global team with dressing key international guests.
Guest management, influencer dressing & press coverage support